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The pets.com of online trading.

Edit: The reason conventional trading software is complicated is because traders want every tool and advantage they can get if it's their own money they're risking (they also probably like the illusion that they're making rational decisions). I don't get this little PlaySkool dealie that made TechCrunch.



Edit 2: Joe Average jumping in on trading is the classic sign an equity bubble is going to end.




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