See my post above. But it's really only partially his(?) job. I can 'do my job' right, but if the other party fails to derive value from what I deliver (incompetence, whatever), then it wasn't worth it to them, regardless of how well I did or how much effort I put in. PART (a big part) of my job is to qualify people up front to make sure I'm as unlikely as possible to be wasting each party's time.