Kickstarter or self-hosted crowdfunding site, getting the attention of people is going to be the difference. With Kickstarter there is at least some sort of community and set of discovery tools that can draw a bit of extra attention to really great or already high profile projects. It seems self-hosted crowdfunding sites would place the burden of funding entirely on the project poster's personal network and PR prowess.
As usual there's pros and cons to either approach. We love Kickstarter, and agree that the community is a strong asset...but we also believe a lot of project owners will benefit from an alternative approach that puts them in more control of their campaign (and provides continued follow-up with their users after the initial campaign runs its course, which is actually a hugely important aspect)
