Veo 3 is one of the weaker video models, surprisingly!
Google and OpenAI are both really far behind the Chinese at this point. Perhaps Google will unveil something groundbreaking at Google I/O, but both companies have been trailing for well over a year at this point.
One of the reasons OpenAI gave up was not only were they losing money, but they were also ridiculously far behind (11th or below in the rankings).
The models most professionals use are Kling o3, Kling 3.0 and, more recently, Seedance 2.0. These are all Chinese models.
Seedance 2.0 stands out as an almost order of magnitude improvement over everything else in the industry. It's truly the SOTA model. It blows everything else out of the water, and it's truly remarkable to experience it in use.
On April 30th, Alibaba's new Happy Horse model rolls out. They poached folks from Kling to build it. It's supposedly 2-5x cheaper than Seedance 2.0, and its ELO scores rank it as the new highest performing model.
Some shots are indeed impossible to one shot, but others can serendipitously turn out better than you wanted.
I'd say it averages 2.5 generations per shot. A lot of single one off one shots, and some (few) shots that just won't work no matter how hard you prompt.
That said, it's likely you'll find usable footage even in the losses. Videos are meant to be cut. A failed generation might still have salvageable contents you can cut to/from.
