I was thinking this, too. Here's an even crazier thought: don't even make it rack mount. Make it NUC-sized. Two PB&Js stacked on top of each other, that's the form factor. EC2 except it lives under the couch.
Their engineered power and cooling solutions are all for rack-scaled hardware, doing a NUC wouldn't make sense. Now a silent and efficiently cooled studio-sized rack with enough hardware (including AMD GPUs) for reasonably quick AI inference with the latest local models, that's something that they could do and be quite popular.
Right, it's the perfect size for a 10" mini rack designed primarily for home labs. Which is the form factor shown on the framework desktop mainboard product page.
10 in. wide mini racks are fine if you have very limited space at your disposal, but it's unclear that Oxide could bring much value there. The 19 in. width is not just for enterprise server equipment, it's in common use at studios that do all sorts of creative media production. That's where there's a really strong case that Oxide's rack-scaled solution (though of course in a reduced-height, custom format) could bring a lot of value, particularly given the recent explosive growth of local AI.
I'm not saying they should put their software stack on a Celeron (or whatever Intel calls their cheap CPUs now). But no racks, please. I just can't get with the "rack in my house" crowd. If you have a basement, then fine I guess. But I live in an apartment, and I don't have the space or patience for a computer that's the size of a mini fridge, and sounds like a jet engine.