Also the reviews will be rigidly milquetoast, deferential nonsense, giving every product a participation award in a tailored category of its own, and refusing to ever call one superior to another, because the word “better” is so judgemental and might hurt someone’s feelings.
This becomes very apparent when a new game is given to big name streamers early to generate hype, and they’re visibly frustrated and hating the game while pretending it’s great and being careful not to say anything the publisher wouldn’t like.