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What is a useful way to find initial customers for a B2B product? (As other commenters have noted, mTurk is more useful in a consumer setting.)

Is there a way to find initial customers in a scalable manner? i.e. scaling it across many different business ideas and potential customers?

This would be a great service that a lot of people would pay for. I know, I know, I'm asking for marketing to be commoditized and turned into a service, which is hard. I don't really know how to do it.



Check out Elastic: https://elasticsales.com/what-we-do/

(I don't work for them and haven't used them, but it sounds like they're doing exactly the thing you're looking for.)


Is elastic appropriate for customer development and initial marketing?

My understanding was that their use-case was if you wanted to scale out sales on a product for which you have already identified need, price, customer profile, etc.




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