Certainly a lot of people would care if Facebook disappeared.
There are also a billion other ad-supported web sites, each of which make ten people happy. Not a single one of them would be widely mourned, but 5 billion people would each be saddened by one of them.
For a long time I thought pinterest was search spam that no human could possibly want to see, but then I met real people in the world who like it and intentionally visit the site. I bet there are people who like ehow and the rest, too.