> If you paid as much now as you did for the same flight in the 70s, you'd still get the very same service.
I believe they call it first-class now. I had the opportunity to purchase a first class upgrade (first time not flying economy) on an Alaska flight from Seattle to Oakland, and the service difference between the coach experience just two days prior was insane.
There was no meal in coach (flying during breakfast), and the attendants came around once for drinks and once for trash. They were polite, but didn't make much small talk because they were pretty busy.
In first class, there was a complementary meal served on a ceramic plate with metal silverware (this flight was well after dinner), and a variety of complementary alcoholic drinks were offered as well. The attendants called you by your name (they verified the name from the flight manifest was correct the first time they came around), and they made small talk about your trip.
i've flown international business class on luxury airlines twice (once on singapore on the company dime, and once on qatar through a random complimentary upgrade). the service is just staggering--never mind the full-flat bed-seats, the unlimited free liquor, the gourmet food, or the entertainment center with a full array of power outlets and usb and video ports so i could run any device and content i wanted, what really impressed me was the rose in a vase on my table when i boarded, and the pajamas in the care package (with the slippers and eyemask and so on).
i'm splurging and flying "premium coach" (or w/e the hell they call it on Virgin) on my next vacation; we'll see how it compares....
Funny thing most Americans don't know is that international coach is really decent too. E.g. I've never been on an intercontinental flight without unlimited free alcohol aside from on Delta, and any plane put together in the past few years will have USB/power sockets in every seat.
for someone who'd never flown anything other than coach, the experience was mindblowing, especially since the upgrade was only $50 at the airport.
i'd love to fly first or business again when i eventually go to europe, but as a hypothetical exercise i checked prices, and a firstclass roundtrip tickect is roughly $20k and business, though much better, is still $6k (i just checked lufthansa.com for sfo<->fra leaving august 4 and returning sep 1, so i'm sure better deals exist). If I flew coach, the whole vacation could be $6k.
I believe they call it first-class now. I had the opportunity to purchase a first class upgrade (first time not flying economy) on an Alaska flight from Seattle to Oakland, and the service difference between the coach experience just two days prior was insane.
There was no meal in coach (flying during breakfast), and the attendants came around once for drinks and once for trash. They were polite, but didn't make much small talk because they were pretty busy.
In first class, there was a complementary meal served on a ceramic plate with metal silverware (this flight was well after dinner), and a variety of complementary alcoholic drinks were offered as well. The attendants called you by your name (they verified the name from the flight manifest was correct the first time they came around), and they made small talk about your trip.