> As long as someone who does this is prepared to pay for every site they do it on
I've got not problem paying 1/10th of a 1 cent as a microtransaction to read the page and I'll happily do so when that sort of system is available.
> I am unwilling to have 40 different subscriptions to 40 different websites all because every user disabled targeting.
And that's a false dichotomy. The natural alternative to a system where publishers are paid per view by advertisers is a system where publishers are paid per view by users (either directly or via some intermediary), in the same amount as before.
I've got not problem paying 1/10th of a 1 cent as a microtransaction to read the page and I'll happily do so when that sort of system is available.
> I am unwilling to have 40 different subscriptions to 40 different websites all because every user disabled targeting.
And that's a false dichotomy. The natural alternative to a system where publishers are paid per view by advertisers is a system where publishers are paid per view by users (either directly or via some intermediary), in the same amount as before.