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No. Example: Zynga.

Users buy stuff that they want, are attracted to and after all that maybe has some usable value.

When people buy your product, they are buying your story.

So solve problems but its not a sufficient condition for success. Also make it something that builds their self esteems, attracts them and make it look like something they would want.

And yes, you can leave out the value and do all the other parts and make a killing. I'm sure you can fill in teh examples here ...



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