Well, it could be anonymized, or a completely different take, perhaps a DSL for size and fit could be developed. Now that's a CS-level problem for an enterprising startup, "qualitative translation" or something. I'm sure there's entire classes on turning qual into quant.
I guess I didn't understand your previous comment, then.
However, it could be totally anonymized, with measurements being used only to filter what is displayed. Think of it like a dating site, where whether someone smokes, or is a vegetarian, or whatever can be used to gauge compatibility (such as it is). Nobody knows my search criteria on a dating site.