Companies may be advertising it, but users don't know and don't care. I know tons of people who own Android phones and not one of them bought it because it was "Android". They all bought out of brand loyalty or physical specs. Half of them didn't even know what "Android" meant.
When they see the same brand they trust with a much more polished, professional looking OS that has much better games, etc., they'll jump in a heartbeat. MS just has to get the price low enough that the vendors will feel compelled to push it at least half as hard as they're trying to ram Android down everyone's throats.
When they see the same brand they trust with a much more polished, professional looking OS that has much better games, etc., they'll jump in a heartbeat. MS just has to get the price low enough that the vendors will feel compelled to push it at least half as hard as they're trying to ram Android down everyone's throats.