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There are definitely problems with RFID tags, but I think QR codes are even worse. That's why I say it's a stopgap -- maybe RFID fixes its issues, or maybe something completely better comes out, but I don't see QR codes being around 10 years from now (outside of business applications at least).

I'll have to check out i-nigma's app, but this isn't going mainstream until it's integrated into the phone. I believe Android already does (Google Goggles?), but get iPhone on board and we will definitely see the market turn.

I think designer QR codes look better, but this is an issue of putting lipstick on a pig -- it looks better, but not that much better.



I was quite surprised that Apple didn't build-in QR scanning abilities into iOS 5 / iPhone 4s.

They probably share your thoughts regarding the look of QR codes and are waiting for adoption rates to be higher (I.e. 'cross the chasm'). Or they're waiting on a more designer-friendly solution to fill the gap.

I believe Android phones have QR scanning built-in.


I would assume that Apple doesn't support QR codes because most consumers don't particularly have a use for them.

I see QR codes everywhere in NYC, but actually getting one onto my phone involves stopping, taking my phone out, spending 10-30 seconds with the QR code.

If your advertisement is capable of inducing me to do that much work, that's a pretty fantastic advertisement. However, despite the QR codes being damn near everywhere, I've still not bothered to scan one.

QR codes are, in my estimation, a fad.


Agreed. I have been waiting for iPhone and Android to build QR scanning capability natively in the Camera app. BTW, Android phones (atleast until Gingerbread) does NOT have it built-in either. You have to use Goggles apps (or I prefer RedLaser)




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