You're right. Fundamentally, the question that must be answered is "what are you going to do about it?" They've got their answer: they've hired lobbyists to push for legislation, they've gotten a copyright czar who is working to broker voluntary agreements, and they're using the US Trade Reps to push for legislation abroad. I'm sure there are other things, too, that I forgot to list.
Thus far, there have been few counters to any of that. There's the EFF and folks who also lobby, support political allies and expose what's going on, but not much else except unfocused and therefore ineffective protest, though the Pirate Party has had some notable success abroad in terms of getting votes.
Admittedly, playing defense is much harder, but there are other possible avenues that haven't been tried. For example, forming a coalition of ISPs who do NOT subscribe to this agreement, pushing for copyright reform legislation, etc.
Occupy Wall St is about bringing attention to corporate control of government. The RIAA/MPAA influence on copyright legislation and enforcement is a specific example of that. So, the protests are in fact relevant. I know it has become popular in recent years to pooh-pooh the effectiveness of protests and to claim that they are obsolete 1960s nonsense. I don't know why anyone tries seriously to make that argument after the events of the last year. The protest is alive and well and as effective as ever. If your protest isn't accomplishing anything, it just needs to be bigger. Put a million people in the streets next weekend and politicians will notice. If that's not enough, put 10 million people on the streets. A large enough crowd is impossible to ignore.
