I have been in similar situation with ASUS ROG keyboad and I am so mad! Windows automatically installed crapware without my consent and it runs as a service. I uninstalled it but it keeps coming back.
I don’t have ASUS ROG keyboard, but I unfortunately have ASUS ROG motherboard. I experienced similar situation: in order to use some basic functionality of the motherboard I had to install a bloatware which, by the way, didn’t even work properly.
Do NOT buy ASUS ROG keyboards.