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OK, so please bear with me for a second. What the heck are these check-ins about? foursquare? Huh, I can't make any sense of their horrid front page, what is this about? Where is the explanation (no, not a video, thank you I can read)? Allow me to play the grumpy ol' man here, but this look like another useless toy for teens. And yes, I include facebook and twitter in this category, too.


You're judging a book by its cover. Why not try them out before you criticise?

Also, today's teens are tomorrow's free-spending twenty-somethings, so their preferences can be quite relevant for many businesses.


> You're judging a book by its cover.

I'm judging a website by its front page, godammit. What else could I do? I clicked a bit around, but my PC slowed to a crawl, so much for a first good impression.

> Why not try them out before you criticise?

I could try it out if I could make any sense of it. I don't have time to open accounts on random websites just in case it may be interesting. I'm tech-savvy enough, but if I can't understand what a website is about at first glance, either 1° it's definitely targeting an audience I'm no part of; or 2° there's a serious presentation problem.

So I'm not criticizing, I'm leaning towards the gentler side : I'm probably not their target. Or else, in case they're actually targeting 40yo geeks and entrepreneurs, they may be doing it wrong.




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