However it completely forgets the willingness aspect.
I think a lot of smart people are brilliant bullshitters, however they have morale and pride which make them avoid this.
I'll bet this article will be shared among CEO friends, "See, we are smart!"
Having spent a lot of time in the C-suites, I would say that I have never really gotten the bullshit vibe from many CEO's. I have gotten the sociopathic tendencies / devil may care, vibe from more than a few of them, but bullshitting seemed to be a sales exec's expertise. CEO's (at least successful ones) don't really care about the small stuff and the touchy feely, they tend to mow over that stuff for the big picture and a lot of bullshit focuses on the details and the emotional aspects of the conversation. That's not to say that they don't lie, they just don't tend to color it like a bullshitter does.
However it completely forgets the willingness aspect. I think a lot of smart people are brilliant bullshitters, however they have morale and pride which make them avoid this. I'll bet this article will be shared among CEO friends, "See, we are smart!"