It's also definitely not for everyone who figures out what it is. They should be up front about what it does and the legality around using a device in that capacity.
I still feel like they've taken it a level too far. I already knew comma.ai from past news, and even with that context I wasn't sure if they pivoted to fancy dashcams.
From comma's discord:
"if people can’t figure out what it is, it isn’t for them"