They are not and impact and buzz around articles like this show it. General public does not know enough about technology to understand the ramifications of what they do. For some it might be shocking to know it is this easy to reuse location data for other purposes, or that by mixing different data points, you can de-anonymize pretty much anyone. These are concepts that are clear when you work with or like technology, but are not natural and need to be explained and learned.
They are not and impact and buzz around articles like this show it. General public does not know enough about technology to understand the ramifications of what they do. For some it might be shocking to know it is this easy to reuse location data for other purposes, or that by mixing different data points, you can de-anonymize pretty much anyone. These are concepts that are clear when you work with or like technology, but are not natural and need to be explained and learned.