Do you think they care that techies get annoyed at Chrome? If you’re browsing google.com - which most people on the internet outside of China are doing - without Chrome, you get an intrusive notice telling you that installing Chrome is the best thing you can do.
Approximately 99.99% of those people do not know what cookies are, nor do they care.
IMHO When you've got a company as large as Google that is able to do things like openly use dark patterns to trick users into giving up their location data and 99.99% of people aren't aware or use their dominant search page to nag users into using a browser that won't respect privacy setting or remove Google's tracking cookies that's the point you need to start thinking about government intervention.
Google is behaving like a malware company.
We were in this situation with Microsoft in the late 90s-early 00s. I was glad when they got a slap on the wrist and told to stop taking the piss. I hope the EU will do the same for Google.
They don't care directly - they care because it's still the same old world where techies install and configure the browser for them on their computers.
Handhelds are different, but computers are just like back in the ol' days. This is how IE lost.
Approximately 99.99% of those people do not know what cookies are, nor do they care.