That author states in opening paragraph: "Apple offers better products and solutions than its competitors." And how as a "tech writer" they always recommend Apple products. Nothing to do with privacy.
Yes, if you stick to the first paragraph of an article, you'll often miss its main point. Scroll just a little down:
> I now believe the best product Apple offers is intangible, yet far more valuable than a flagship smartphone. The best product Apple has–and the single biggest reason that consumers should choose an Apple device over competing devices–is privacy.
The author argues Apple's making the right privacy decisions, and as such they don't mind Apple's price premium.