> Society is not being destroyed by advertisements being delivered more effectively with user data.
Oh yes it is. When Russian (and American) Trump, Brexit or other Nazi supporters use targeting to deliver propaganda to those segments of society most vulnerable to it, democracy suffers.
The US got Trump, the UK got the Brexit, France the shocking rise of the Front National, we Germans got the AfD fash, Austria the FPĆ, Italy the M5S and Berlusconi rising from the dead, and the situation in Poland or Hungary went to total collapse of democracy. Most of this was enabled by propaganda on social media, especially as many newspapers and other real media outlets get their headlines from Facebook and Twitter trending topics.
One thing common to all these "movements": easily shareable (and digestible) "share pics" filled with lies and "alternative facts" creating a massive echo chamber for those lured into it. With an equally massive radicalization feedback loop - like with snuff videos, people always need more extreme stuff.
I dont understand why this gets downvoted. While all those things might have happend without social media its pretty obvious that targeted advertisment and "social media bubbles" push people into more extreme positions.
I have a suspicion: many people in the tech world do not like it when someone points out that the tech world is very much at fault for what happened.
Many people (tm), especially here, believe in the Holy Free Market as the Solution To All Problems... and having someone show them that the total lack of regulation did cause issues is bound to cause discomfort.
Oh yes it is. When Russian (and American) Trump, Brexit or other Nazi supporters use targeting to deliver propaganda to those segments of society most vulnerable to it, democracy suffers.
The US got Trump, the UK got the Brexit, France the shocking rise of the Front National, we Germans got the AfD fash, Austria the FPĆ, Italy the M5S and Berlusconi rising from the dead, and the situation in Poland or Hungary went to total collapse of democracy. Most of this was enabled by propaganda on social media, especially as many newspapers and other real media outlets get their headlines from Facebook and Twitter trending topics.
One thing common to all these "movements": easily shareable (and digestible) "share pics" filled with lies and "alternative facts" creating a massive echo chamber for those lured into it. With an equally massive radicalization feedback loop - like with snuff videos, people always need more extreme stuff.