In all fairness it seems like they're trying to say that they own [generic]book.tld in the context of social networks. Teachbook.com sounds like it's a social network for Teachers and is possibly using its name to say "Hey, we're like the Facebook of teachers". It's be like if we decided that Hacker News needed a social network and decided to call it Hackerbook.com
Not sure I agree with Facebook's actions here, but they're hardly saying what the headline claims.
If GodTube.com, a religion-centric video site can exist, then so can TeachBook. I don't see how any company can own generic words when used as part of a phrase, even when the industry is the same. I can certainly create a company called MicroChime or YouChime or ChimeSoft.
If Youtube had sent cease and desist letters to Godtube and other "-tubes", and escalated to court if the person hadn't ceased and desisted, it probably would have worked. (This doesn't get into the morality or cool/uncoolness or business strategy or PR aspects of it, it's just trademark law)
> I don't see how any company can own generic words when used as part of a phrase, even when the industry is the same.
Actually, that's exactly what a trademark is. Owning generic words and phrasings in the same industry.
> I can certainly create a company called MicroChime or YouChime or ChimeSoft.
Debatable. MicroChime would probably be okay if you sold small chimes. If you sold operating systems and business software, you'd absolutely get a cease and desist, and you'd almost certainly lose if it went to court. Again, this doesn't get into the morality of it, just how trademarks generally work these days.
:-D Let's try it
I don't think they could enforce their trademark if there was a Hackerbook. Throwing tons of money and lawyers at it can make somebody back out, but they shouldn't be able to have exclusivity on [anything]book even in the context of social networks.
Maybe we should :) Although I think hackerbook.com would be a better name for some sort of collaborative book project.
I get what you're saying, but if you look at it from Facebook's point of view if they don't defend their trademark they'll lose it. If there are looks of [something]book.com social networks then [something]book.com just becomes a generic term for a social network. Facebook then loses the right to claim any sort of exclusivity at all on their trademark (I think that's how it works anyway, IANAL obviously)
They wouldn't loose the right to facebook, only to book.
So somebody could make sexbook (properly already could if it was not a social network, but, say, a book about about porn) but they couldn't make facebookofsex.com
Not sure I agree with Facebook's actions here, but they're hardly saying what the headline claims.