> You learned that people value effort over results.
People still value results, but they expect the price of things to be vaguely related to the cost of materials + time + small profit margin.
And in an efficient competitive market, prices are related to costs. If there were 5 identical providers of "web page updates", then the maximum you can charge would end up close to how much of your time it takes to run the script, and the customer would get to keep the surplus value.
If you are in a position to get away with value-based pricing, then you have to be careful to keep your costs secret, because otherwise you make people irrationally angry about being ripped off.
People still value results, but they expect the price of things to be vaguely related to the cost of materials + time + small profit margin.
And in an efficient competitive market, prices are related to costs. If there were 5 identical providers of "web page updates", then the maximum you can charge would end up close to how much of your time it takes to run the script, and the customer would get to keep the surplus value.
If you are in a position to get away with value-based pricing, then you have to be careful to keep your costs secret, because otherwise you make people irrationally angry about being ripped off.