someone with a little more time than me can probably find a full .pdf I don't have one handy but http://www.amazon.com/Class-Through-American-Status-System/d...

data gathering is largely the problem there--so we address it through round about means.

fix turf cutting yet?

wells does same day ACH debits? when'd that happen?

Note: I work at Balanced

Speeding up ACH debits, which take 3 to 4 business days right now, is in the works.

Wells Fargo does not offer same day ACH debits, but they do offer same day ACH credits. The reason for this difference is that the risk of pulling funds from an account is much greater than pushing funds to it. That being said there is still room for us to shorten the time it takes for ACH debits to process and we are actively working on that.

I'm looking for a good solution to set up recurring payments on Shopify. I've had endless trouble with Chargify (seems to be mainly that PayPal is awful for recurring and Stripe is still in beta for them), and the other recurring payments app is still in Beta. Does Balanced have any kind of solution I could use? My email is in my profile if you'd like to discuss more.

Just emailed you!

No they do same day ACH credits

as someone who launched a marketing firm on the basis of copywriting I'm going to give you a spot or two of advice.

it's a service that's one of the first to cut when expenditure budgets get tightened.

the best skill you can develop is the ability to quickly write (and justify) scalable copy.

you'll get a lot more mileage out of just submitting copy corrections to established entities.

Thanks!

I'm not entirely convinced that the pain of dating apps is actually scheduling the date.

Agreed but once you have started the conversation with someone on the dating app, scheduling would make it easier to meet!

Yes starting a conversation is hard but then there are apps like tinder and truffle that let you like or ask out for a coffee directly!

all I need to be happy is a bright set of color changing LED bulbs--you're lying to yourself if you think otherwise.

which is a client-centric failure. convincing a small business (such as a kayak rental outfit) why that they ought to invest in targeted search [which would have a favorable effect] gets a lot harder when they're only pitched for the scammier side of things.

that's actually still about mindshare though--that's why radio ads still exist. they catch you on the way to the store.

For some of them (say, Best Buy) it definitely would be, but others (say, Bob's Local TV Shop) don't seem to advertise on the scale that would give them any chance of gaining mindshare. I acknowledge that the advertisers are trying to gain mindshare are at a significant advantage when advertising, since they can afford to bid up to the lifetime value of the customer rather than bidding up to the margin of a one-off sale.

again, that's a fundamental misunderstanding of the role of advertising.

http://www.commissionedwriting.com/CONFESSIONS%20OF%20AN%20A...

That's not at all effective - David Ogilvy is an ad agency executive, in the business of lying, or so I (and others) believe.

Even if we believe that advertising is not all about lyig, the PDF is all about how to get and keep clients. It's a pitch to other ad agencies, Ogilvy's competitors. Why shouldn't Ogilvy pitch a little disinformation their way, might keep the wolves from the door a day or two longe, eh wot? The "perfidious Albion" stereotype would seem to apply here. Caveat Emptor would seem to apply in large quantities.

> again, that's a fundamental misunderstanding of the role of advertising.

Nice article, but it confuses advertising's role with advertising's practice. You know the old saying "the first casualty of battle is the battle plan"? It works the same in advertising -- the most well-intentioned people become mesmerized by the bottom line, and principles go out the window.

yes, the ROI centric approach is problematic--but that's client side.