I was lucky enough to start my career sat on the next desk across from Kirat. Genius programmer and nice guy! He later went on to found Beacon platform which was the same again, as a cloud hosted service.
They need something like this as it's hard and flaky to automate Google apps with AI. However, step 2 drops me to a fairly technical looking page where I have to configure Google Cloud. If they had a one click installer to automate Google Apps it would be an absolute killer use case for AI for me.
I wish I knew the difference. I’ve ran or been close to tens of businesses over the last 20 years and we’ve always paid the Google tax, but I’m not sure it’s ever had a positive ROI.
The AdWords platform is extremely complicated nowadays, and try as I might I can’t get any impressions from it. I then went through a period with an AdWords specialist from their team who also couldn’t get any impressions. It’s like they don’t want or need my money.