I'm very surprised nobody mentioned the devastating impact of GoPro on the environment. Every single one of those cameras is going to end up in landfills. If we're lucky. Most likely the plastic, metal, and toxic battery trash will end up on slopes, in the wilderness, or in the ocean. Ironic and disappointing for a company that pretends to celebrate the outdoors.
Low volume perhaps, but as a business their goal is to maximize profits, meaning the goal they're working toward is high volume.
I live in Hawaii and I can see the impact of this (disposable electronics) every day on the beach. What's problematic is not just the waste that is the direct result of this company, it's the fact that nobody is even acknowledging the destructive impact of the company. It's hailed as a success -- and nobody notices the impact on the rest of us?
Your argument applies to almost any electronic product - including the one you're typing this message on. There is of course some environmental impact associated with purchasing and eventually disposing of electronic good. If they are disposed of properly however, they don't end up on beaches in Hawaii.
What about the impact of the very device you used to post this message?
Also, considering the GoPro replaced disposable film camera (really disposable, unlike your overly extended definition) the net impact of Gopro could actually be very positive.
I'm surprised nobody mentioned the devastating impact of GoPro on the environment. Every single one of those cameras is going to end up in landfills. If we're lucky. Most likely the plastic, metal, and toxic battery trash will end up on slopes, in the wilderness, or in the ocean. Ironic and disappointing for a company that pretends to celebrate the outdoors.